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Friday, March 11 • 11:20am - 12:35pm
Where the Rubber Meets the Road: High Impact, Low-Cost Strategies for Culture Change
How can we successfully change the culture around traffic safety? This panel will explore campaigns that have effectively changed cultural norms in the past (drunk-driving, smoking, gun violence) and review some particularly effective and recent high-impact, low-cost campaigns in the traffic safety world.

avatar for Colin Beavan, PhD

Colin Beavan, PhD

Author, How to Be Alive
Writer and social change activist Colin Beavan attracted international attention for his year-long lifestyle-redesign project and the wildly popular book, No Impact Man, and the Sundance-selected documentary film that it inspired. He has appeared on Nightline, Good Morning America, The Colbert Report, The Montel Williams Show, and NPR, and his story has been featured in news outlets from Time magazine to the New York Times. A sought-after speaker... Read More →

avatar for Johan Diepens

Johan Diepens

Founder and CEO, Mobycon
Johan Diepens is the CEO of Mobycon, a leading traffic, transport and mobility consultancy founded in the Netherlands, where roads are recognized as some of the safest in the world. For 30 years, Johan has been shaping mobility patterns in the Netherlands and recently opened a North American office in Ottawa, Ontario to share these best practices for creating safe streets and cities for people. Mobycon translates Sustainable Safety principles... Read More →
avatar for Barron H. Lerner

Barron H. Lerner

Professor of Medicine and Population Health, New York University School of Medicine
Barron H. Lerner is a professor in the Departments of Medicine and Population Health at New York University Langone Medical Center. Dr. Lerner received his M.D. from Columbia University in 1986 and his Ph.D. in history from the University of Washington in 1996. His book, The Breast Cancer Wars: Hope, Fear and the Pursuit of a Cure in Twentieth-Century America, published by Oxford University Press, received the William H. Welch Medal of the... Read More →
avatar for Cathy Tuttle

Cathy Tuttle

Director, Seattle Neighborhood Greenways
After a year-long sabbatical in Sweden, Cathy Tuttle, who has a PhD Urban Design & Planning, returned inspired to advocate for safer streets for everyone. She started and now directs Seattle Neighborhood Greenways, a coalition of 20 safe streets neighborhood advocacy groups in Seattle. The Seattle Greenways coalition has been instrumental in launching Seattle’s Vision Zero movement, supporting corridor safety projects across the city... Read More →
avatar for Kim Wiley-Schwartz

Kim Wiley-Schwartz

Assistant Commissioner for Education and Outreach, New York City Department of Transportation
Kim Wiley-Schwartz has been working to make under-served communities better and safer in New York City for over 25 years. She began her teaching career bringing richer arts education to New York City public schools working for the Metropolitan Opera, the 92nd Street Y and the acclaimed TADA! Youth Theater specializing in afterschool and middle school programs. Nine years ago, after a four-year-old boy was killed by an SUV just blocks away from... Read More →

Friday March 11, 2016 11:20am - 12:35pm
NYU Kimmel Center: Room 405 60 Washington Square South New York, NY 10012